07 Jun Top Content Marketing Agencies in the World
Top Content Marketing Agencies in the World
Content marketing is now widely recognized for its industry benefits. A company today cannot thrive without a dedicated content marketing team backing it up. Traditional advertising doesn’t give the same returns it used to. People now want good content that adds value to their lives instead of a direct sales pitch.
Some companies have managed to understand this and steer their operations accordingly. Here’s looking at a list of such companies who’ve got their content marketing skills down pat –
- Close.io – Close.io regularly churns out freshly quality content on their blog, including podcasts which ensure that they get a steady followership irrespective of their SEO efforts. A SaaS company, Close.io enables sales teams to close deals. Professionals in the domain of sales swear by their content, and why not? Instead of reverse engineering their blog for more visibility, Close.io focuses on sharing relatable content that will benefit their customers.
- Buzzfeed – Buzzfeed is one of the most popular contemporary content and media houses to exist right now. Its success is reliant on socially shareable content that it puts out, which audiences then organically share on their social media feed. It has also capitalized on the rise of video content, coming out with nine separate YouTube channels that target each and every section of their audience.
- Droga5 – Droga5 is an award-winning creative agency which has been getting rave reviews for the video content it has been putting out. A standout example is their “We Know Acne, We Don’t Know Teens” commercial where they honestly admit that while they may have a basic understanding of how acne works, they have little knowledge about what goes on in a teenager’s mind.
The three agencies listed above have wielded content marketing the way it should be and reaped profits off their earnest efforts.